Video

Boggi dresses A.C. Monza

2024 Fashion · Sport

Social spot, LED-wall stadium video and social reels. For its partnership with Monza, Boggi Milano commissioned a video to celebrate the outfits it designed for the Serie A side A.C. Monza.

Timing was extremely tight: four days to organise the shoot day and only about 1.5 hours available to capture everything needed.

Thirty players to manage, a 40-second main video, five Instagram cut-downs and one LED-wall video. Cases like this demand a tight, in-sync crew and meticulous organisation able to account for countless unknowns and the availability of both the team and the individual players.

In short, a great exercise in flexibility and problem solving.

Credits

Client
Boggi Milano
Partner
A.C. Monza
Agency
Socialidea
Direction
Filippo Manfroi
Production
Giulia Goi, Filippo Manfroi
1st Camera Operator
Antonino Amoroso
Drone Pilot
Douglas Da Silva Araujo
Edit
Filippo Manfroi